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The following outline of Apple Inc. is a topical guide to the products, history, retail stores, corporate acquisitions, and personnel under the purview of the American multinational corporation: Apple Inc. was founded as Apple Computer Company on April 1, 1976, to produce and market Steve Wozniak's Apple I personal computer.
Personal computers were Apple's original business line, but as of the end of 2024 they account for only about eight percent of the company's revenue. [1] There are six Mac computer families in production: iMac: Consumer all-in-one desktop computer, introduced in 1998. Mac Mini: Consumer sub-desktop computer, introduced in 2005.
After the success of the Apple I, Wozniak designed the Apple II, the first personal computer with the ability to display color graphics, and BASIC programming language built in. [5] Inspired by "the technique Atari used to simulate colors on its first arcade games", Wozniak found a way of putting colors into the NTSC system by using a US$1 chip ...
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Apple Lisa. Apple Computer's business division was focused on the Apple III, another iteration of the text-based computer. Simultaneously the Lisa group worked on a new machine that would feature a completely different interface and introduce the words mouse, icon, and desktop into the lexicon of the computing public.
Pricing is the process whereby a business sets and displays the price at which it will sell its products and services and may be part of the business's marketing plan.In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of the product.