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In July 2016, Myntra acquired mobile-based content aggregation platform Cubeit, to strengthen and expand its technology team. [29] In July 2016, Myntra acquired their rival Jabong.com to become India's largest fashion platform. [30] In October 2017, Myntra partnered with the Ministry of Textiles to promote the handloom industry. [31] [32]
Mukesh Bansal is an Indian entrepreneur and author known for his contributions to digital commerce, wellness, and technology.A 1997 computer science graduate from IIT Kanpur, he began his career at Deloitte before moving to Silicon Valley in 1999, where he worked at Nextag, Centrata, and newScale, gaining expertise in technology and strategy.