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2. American Customer Satisfaction Index - Wikipedia

   en.wikipedia.org/wiki/American_Customer...

   Respondents are screened to ensure inclusion of actual customers of a wide range of business-to-consumer products and services, including durable goods, services, non-durable goods, local government services, federal government services, and so forth. Customer satisfaction (ACSI) scores are released monthly throughout each calendar year.

3. Questionnaire construction - Wikipedia

   en.wikipedia.org/wiki/Questionnaire_construction

   There are two different types of questions that survey researchers use when writing a questionnaire: free-response questions and closed questions. [26] Free-response questions are open-ended, whereas closed questions are usually multiple-choice. [26] Free-response questions are beneficial because they allow the responder greater flexibility ...

4. Consumer confidence - Wikipedia

   en.wikipedia.org/wiki/Consumer_confidence

   The two questions have equal weight in the index, which is reported without revisions or seasonal adjustments. They can also be analyzed separately, providing insight into changes in the overall index. The survey is conducted with respondents contacted on landlines and cellphones, and includes Spanish-language interviewing.

5. Consumer Assessment of Healthcare Providers and Systems

   en.wikipedia.org/wiki/Consumer_Assessment_of...

   The surveys are free to anyone who wants to use them. They focus on aspects of healthcare quality that patients find important and are well-equipped to assess, such as the communication skills of providers and ease of access to healthcare services. [2] To customize a standardized CAHPS survey, users can add questions on a variety of topics.

6. Customer satisfaction - Wikipedia

   en.wikipedia.org/wiki/Customer_satisfaction

   For B2B customer satisfaction surveys, where there is a small customer base, a high response rate to the survey is desirable. [34] The American Customer Satisfaction Index (2012) found that response rates for paper-based surveys were around 10% and the response rates for e-surveys (web, wap and e-mail) were averaging between 5% and 15% - which ...

7. Market research - Wikipedia

   en.wikipedia.org/wiki/Market_research

   Determining the market size may be more difficult if one is starting with a new innovation. In this case, you will have to derive the figures from the number of potential customers, or customer segments. [citation needed] SWOT analysis: SWOT is a written analysis of the Strengths, Weaknesses, Opportunities and Threats to a business entity. A ...