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  2. Appeal to emotion - Wikipedia

    en.wikipedia.org/wiki/Appeal_to_emotion

    The power of emotions to influence judgment, including political attitudes, has been recognized since classical antiquity. Aristotle, in his treatise Rhetoric, described emotional arousal as critical to persuasion, "The orator persuades by means of his hearers, when they are roused to emotion by his speech; for the judgments we deliver are not the same when we are influenced by joy or sorrow ...

  3. Emotivism - Wikipedia

    en.wikipedia.org/wiki/Emotivism

    Emotivism is a meta-ethical view that claims that ethical sentences do not express propositions but emotional attitudes. [1] [2] [3] Hence, it is colloquially known as the hurrah/boo theory. [4]

  4. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    His definition of rhetoric as "the faculty of observing in any given case the available means of persuasion", essentially a mode of discovery, limits the art to the inventional process; Aristotle emphasizes the logical aspect of this process. A speaker supports the probability of a message by logical, ethical, and emotional proofs.

  5. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Logos (plural: logoi) is logical appeal or the simulation of it, [6]: 38 and the term logic is derived from it. It is normally used to describe facts and figures that support the speaker's claims or thesis. There are also more traditional forms of logical reasoning, such as syllogisms and enthymemes.

  6. Ethical persuasion - Wikipedia

    en.wikipedia.org/wiki/Ethical_persuasion

    Ethical persuasion concerns the moral principles associated with a speaker's use of persuasion to influence an audience's beliefs, attitudes, intentions, motivations, or behaviors. An ethical speaker may endeavor to: Explore the audience's viewpoint, Explain the speaker's viewpoint, and; Create resolutions. [1]

  7. Ahead of verdicts, attorneys appeal to logic, emotion in ...

    www.aol.com/ahead-verdicts-attorneys-appeal...

    Ahead of the verdicts, attorneys gave closing arguments during Anthony Patterson's trial on 13 counts of child sexual assault and trafficking.

  8. Moral emotions - Wikipedia

    en.wikipedia.org/wiki/Moral_emotions

    Moral reasoning has been the focus of most study of morality dating back to Plato and Aristotle.The emotive side of morality, worked by Adam Smith's The Theory of Moral Sentiments, has been looked upon with disdain, as subservient to the higher, rational, moral reasoning, with scholars like Immanuel Kant, Piaget and Kohlberg touting moral reasoning as the key forefront of morality. [7]

  9. Potter Box - Wikipedia

    en.wikipedia.org/wiki/Potter_Box

    The Potter Box is a model for making ethical decisions, developed by Ralph B. Potter, Jr., professor of social ethics emeritus at Harvard Divinity School. [1] It is commonly used by communication ethics scholars.