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Made of liquorice, sugar, coconut, aniseed jelly, fruit flavourings, and gelatine, they were first produced in Sheffield, England, by Geo. Bassett & Co Ltd. Allsorts are produced by many companies around the world, but are most popular in Europe, especially Britain and the Netherlands, where they are called Engelse drop, meaning English liquorice.
The Liquorice Allsorts variety was created by accident when Bassett salesman Charlie Thompson dropped the samples of several different products in front of a prospective client. The client was taken by the idea of selling the sweets all mixed up and in return for the success, the company allowed the client to name the new brand.
By 1780 liquorice growing was concentrated almost wholly in Pontefract and in Surrey, around Godalming. In Pontefract the growing of liquorice was done on plots of land behind people's houses. In a map of the 1648 Siege of Pontefract (reproduced by Chartres [ 3 ] ) the liquorice is indicated as being grown in "garths" either side of Micklegate ...
Liquorice (Commonwealth English) or licorice (American English; see spelling differences; IPA: / ˈ l ɪ k ər ɪ ʃ,-ɪ s / LIK-ər-ish, -iss) [1] is a confection usually flavoured and coloured black with the extract of the roots of the liquorice plant Glycyrrhiza glabra. A variety of liquorice sweets are produced around the world.
As well as Cadbury's chocolate, the company also owns Maynards and Halls, and is associated with several types of confectionery including former Trebor and Bassett's brands or products such as Liquorice Allsorts, Jelly Babies, Flumps, Mints, Black Jack chews, Trident gum, and Softmints. Global sales of Cadbury products amounted to £491 million ...
George Bassett's memorial in Sheffield General Cemetery. George Bassett (c. 1818–1886) was the founder in 1842 of Bassett's, a confectionery firm in Sheffield. [1] The company (after his death) introduced Liquorice allsorts.
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The brand merged in 1990 with the Tottenham liquorice mill Bassett's, and Trebor as well as sweet manufacture of the three brands moved to Sheffield in 1991. By 2002 worldwide sales of Maynards Wine Gums were forty million pounds sterling per year.