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Swanson chicken pot pie. Carl A. Swanson (1879–1949) was a Swedish immigrant who worked on a farm in Blair, Nebraska, until he moved to Omaha.There, he worked in a grocery store where he came into contact with John O. Jerpe, who owned a small commission company, in which Swanson would become a partner in 1899. [1]
Carl Anton Swanson (May 1, 1879 – October 9, 1949) was a Swedish-American businessman, who was the founder of the U.S. national food production company Swanson. Background [ edit ]
The Swansons changed their company name in 1954 to avoid trademark confusion with C.A. Swanson and Sons, which had just begun the national roll-out of their frozen meal line. Archway was chosen for the company's new name, taking its name from the arch motif featured as a part of the original Swanson cookie packaging.
1950s: Swanson TV Dinners. Although TV dinners first came about in 1945 when Maxson Food Systems, Inc. manufactured them for military and civilian airplane passengers, they didn't become prominent ...
In recent years, Thomas' TV Dinner role was disputed by former Swanson and Campbell employees, frozen food industry officials, and Swanson family heirs, who said the product was created by the Swanson brothers, Clarke and Gilbert. [3] (M. Crawford Pollock, who was Swanson's in-house marketing chief at the time, was also said to have played a role.)
Arthur Swanson (1926–2010), American businessman and politician; Brandon Swanson (born 1989), American student who disappeared in 2008; Bryan Swanson (born 1980), British sports television reporter; Carl A. Swanson (1879–1949), Swedish-American food industry businessman and founder of Swanson; Charles Edward Swanson (1879–1970), American ...
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Swanson, a large producer of canned and frozen poultry in Omaha, Nebraska, was able to promote the widespread sales and adaptation of frozen dinner by using its nationally recognized brand name with an extensive national marketing campaign nicknamed "Operation Smash" and the clever advertising name of "TV Dinner," which tapped into the public's ...