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  2. Competitive landscape - Wikipedia

    en.wikipedia.org/wiki/Competitive_landscape

    Competitive landscape is a business analysis method that identifies direct or indirect competitors to help comprehend their mission, vision, core values, niche market, strengths, and weaknesses. [1] Based on the volatile nature of the business world, where companies represent a competition to others, this analysis helps to establish a new mind ...

  3. Competitor analysis - Wikipedia

    en.wikipedia.org/wiki/Competitor_analysis

    Competitive analysis is an essential component of corporate strategy. [3] It is argued that most firms do not conduct this type of analysis systematically enough. Instead, many enterprises operate on what is called "informal impressions, conjectures, and intuition gained through the tidbits of information about competitors every manager ...

  4. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  5. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    He also wrote: "The two basic types of competitive advantage [differentiation and lower cost] combined with the scope of activities for which a firm seeks to achieve them lead to three generic strategies for achieving above average performance in an industry: cost leadership, differentiation and focus. The focus strategy has two variants, cost ...

  6. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    An example of a SWOT template that includes cells for strategies, not only assessments A simple SWOT template. Although the SWOT analysis was originally designed for business and industries, it has been used in non-governmental organisations as a tool for identifying external and internal support to combat internal and external opposition for ...

  7. Porter's four corners model - Wikipedia

    en.wikipedia.org/wiki/Porter's_Four_Corners_Model

    Porter's four corners model is a predictive tool designed by Michael Porter that helps in determining a competitor's course of action. Unlike other predictive models which predominantly rely on a firm's current strategy and capabilities to determine future strategy, Porter's model additionally calls for an understanding of what motivates the competitor.

  8. Market structure - Wikipedia

    en.wikipedia.org/wiki/Market_structure

    The correct sequence of the market structure from most to least competitive is perfect competition, imperfect competition, oligopoly, and pure monopoly. The main criteria by which one can distinguish between different market structures are: the number and size of firms and consumers in the market, the type of goods and services being traded ...

  9. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...