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2. 'It's magic': Here's the history behind the Elf on the Shelf ...

   www.aol.com/news/magic-heres-history-behind-elf...

   The Elf on the Shelf balloon joined the Macy's Thanksgiving Day parade in 2012. "The Elf on the Shelf: A Christmas Musical" debuted in 2019, and in 2020, Bell's Lumistella Company announced a ...

3. The Elf on the Shelf - Wikipedia

   en.wikipedia.org/wiki/The_Elf_on_the_Shelf

   The Elf on the Shelf is the name of a 2005 American picture book for children, written by Carol Aebersold and her daughter Chanda Bell, and its accompanying toy elf.The book was illustrated by Coë Steinwart and tells a Christmas-themed story, written in rhyme, that explains how Santa Claus knows who is naughty and nice.

4. The unlikely secret history of 'Elf on the Shelf' - AOL

   www.aol.com/unlikely-secret-history-elf-shelf...

   The Elf on the Shelf has 1.3M+ fans on Facebook, 680K+ Twitter followers, more than 325K Instagram followers, and yes — there is an app for that elf as well. While the elf gained fans, he also ...

5. What's the Elf on the Shelf story? Here's how the beloved ...

   www.aol.com/news/elf-shelf-story-history-origin...

   Elf on the Shelf today . In what is likely one of the most successful self-publishing stories of all time, more than 17.5 million Scout Elves have been adopted around the world since their debut.

6. When does Elf on the Shelf start? Everything to know about ...

   www.aol.com/news/does-elf-shelf-start-everything...

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7. Elf on the Shelf is ready to debut for Christmas season; Here ...

   www.aol.com/elf-shelf-ready-debut-christmas...

   The official Elf on the Shelf box set comes with the book and a Scout Elf. Elves come in a variety of hair, eye and skin color. They can be adopted at major retailers like Target, Walmart and Amazon.

8. The history of 'The Elf on the Shelf' - AOL

   www.aol.com/news/2013-12-10-the-history-of-the...

   The first rule of The Elf on the Shelf is that you can't touch the elf. The second rule of The Elf on the Shelf is that the elf will not speak or move while you are awake.

9. Hilary Duff Shares the Unexpected Number of 'Elf on the Shelf ...

   www.aol.com/hilary-duff-shares-unexpected-number...

   Related: 11 Elf on the Shelf Rules Every Parent Should Know. But if you think they only have one Scout Elf in their home, think again. "Now, we have three elves," Duff reveals. "We have Jimmy ...