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Century 21 Real Estate (Century 21) was founded in 1971 by two real estate agents, Art Bartlett and Marsh Fisher, in Orange County, California. [4] Here Bartlett reveals how they decided on the name: We were brainstorming at lunch one day - my former VP and I - and I said the name had to sound like it had been around for a long time.
Realtor.com is a real estate listings website operated by the News Corp subsidiary Move, Inc. and based in Santa Clara, California.It is the second most visited real estate listings website in the United States as of 2021, with over 100 million monthly active users.
Million Dollar Listing Los Angeles (previously Million Dollar Listing) is an American reality television series that premiered on Bravo on August 29, 2006. [1] The series chronicles the professional and personal lives of realtors in the real estate Industry based in Beverly Hills, Hollywood and Malibu as they sell high-end properties.
The role of a branding agency is to create, plan, measure, and manage branding strategies for clients, including support in advertising and other forms of promotion. Branding is the process of developing a company's brand, including name, identity system, brand architecture, and messaging platform. These aspects will lead to the development of ...
RE/MAX was founded in January 1973 by Dave Liniger and Gail Main (who later married Liniger and became Gail Liniger) in Denver, Colorado. [5] [6] [7]The company was established with a maximum commission concept, meaning that agents would keep nearly all of their commissions and pay their broker a share of the office expenses, rather than paying their broker a share of the commission of each ...
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In February 2004, Sotheby’s entered into a long-term strategic alliance with real estate services provider Realogy Holdings Corp., now Anywhere Real Estate, Inc. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system. Franchises in the system are granted to ...
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related to: branding campaign examples for realtors in california real estate broker