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A pledge drive is an extended period of fundraising activities, generally used by public broadcasting stations to increase contributions. The term " pledge " originates from the promise that a contributor makes to send in funding at regular intervals for a certain amount of time.
PBS and American Public Television (formerly Eastern Educational Television Network) distribute television programs to a nationwide system of independently owned and operated television stations (some having the term "PBS" in their branding) supported largely by state and federal governments as well as viewer support (including from pledge ...
Steves's relationship with public television began in 1991 with his first series, Travels in Europe With Rick Steves. Since then he has become one of public television's top pledge drive hosts, raising millions of dollars annually for stations across the U.S. [ citation needed ] He writes and co-produces his television programs through his own ...
Chip Polston, who has been a frequent on-air volunteer during pledge drives for the Kentucky public television network, will join the show when it kicks off its 28th season in January 2023.
PBS is funded by a combination of member station dues, the Corporation for Public Broadcasting, pledge drives, and donations from both private foundations and individual citizens. All proposed funding for programming is subject to a set of standards to ensure the program is free of influence from the funding source. [16]
Since 53% to 60% of public television's revenues come from private membership donations and grants, [2] most stations solicit individual donations by methods including fundraising, pledge drives, or telethons which can disrupt regularly scheduled programming.
"Public television and radio stations play a significant role in our media ecosystem," he said. "Any attempt to intimidate these local media outlets is a threat to the free flow of information and ...
Various public television outlets – albeit not on all individual PBS member and independent public broadcasting stations and PBS member networks simultaneously – hold pledge drives two to four times per year, which account for a decent portion of the non-government-subsidized income through public and private contributions.