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Bench was established in 1987 by Ben Chan.Its first outlet was a small store selling men's t-shirts [1] in an outlet of the SM Department Store (now SM Store). [2] In 1991, Bench released its first television commercial featuring Filipino actor Richard Gomez as its endorser which set a standard on how the brand is promoted by its celebrity endorsers.
A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...
Bench Global Ltd. (usually branded as "Bench.") is a British clothing brand that is sold worldwide, including in Europe and Canada. The company was founded in Manchester , England, [ 1 ] and specialises in streetwear .
Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...
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Marco Gabriel Imperial Gumabao (Tagalog pronunciation: [guˈmɐbaʊ]; born August 14, 1994) is a Filipino actor, model, athlete, and entrepreneur. [1]He is a model for the Philippine-based international clothing brand Bench's underwear and swimwear collection for men, under Bench/Body, for the company's spring-summer campaigns from 2017 to present.
RCBC Credit Cards (previously RCBC Bankard (PSE: BKD)) is one of the largest credit card issuers in the Philippines, issuing VISA, MasterCard, JCB and UnionPay (CUP) credit cards. In the 1990s, they also issued their line of credit and debit cards.