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Polaris Fashion Place is a two level shopping mall and surrounding retail plaza serving Columbus, Ohio, United States.The mall, owned locally by Washington Prime Group, is located off Interstate 71 on Polaris Parkway in Delaware County just to the north of the boundary between Delaware and Franklin County.
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Coupons can be used to research the price sensitivity of different groups of buyers (by sending out coupons with different dollar values to different groups). Time, location and sizes (e.g. five pound vs. 20 pound bag) [12] affect prices; coupons are part of the marketing mix. [13] So is knowing about the customer. [14] [12]
Alternative names for the activity are "e-tailing", a shortened form of "electronic retail" or "e-shopping", a shortened form of "electronic shopping". An online store may also be called an e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, online storefront and virtual store.
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