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2. Lego - Wikipedia

   en.wikipedia.org/wiki/Lego

   Lego (/ ˈ l ɛ ɡ oʊ / ⓘ, LEG-oh; Danish:; [1] stylised as LEGO) is a line of plastic construction toys manufactured by the Lego Group, a privately held company based in Billund, Denmark. Lego consists of variously coloured interlocking plastic bricks made of acrylonitrile butadiene styrene (ABS) that accompany an array of gears , figurines ...

3. The Lego Group - Wikipedia

   en.wikipedia.org/wiki/The_Lego_Group

   The Lego Group (also known as Lego System A/S or formally Lego A/S) [5] is a Danish construction toy production company based in Billund, Denmark. [6] It manufactures Lego -branded toys, consisting mostly of interlocking plastic bricks.

4. History of Lego - Wikipedia

   en.wikipedia.org/wiki/History_of_Lego

   Later the Lego Group discovered that "Lego" could be loosely interpreted as "I put together" or "I assemble" in Latin. [7] Christiansen selected Lego, and the company began using it on its products. Following the Second World War, plastics became available in Denmark, and Lego purchased a plastic injection molding machine in 1947.

5. How Lego went from humble toy and destroyer of bare feet to ...

   www.aol.com/news/lego-went-humble-toy-destroyer...

   Or that even more recently, Lego Group, a Danish company founded in 1932, appeared in jeopardy.. According to David C. Robertson, author of the Lego history "Brick by Brick," the company foundered ...

6. Timeline of Lego - Wikipedia

   en.wikipedia.org/wiki/Timeline_of_Lego

   Lego Group reports record loss for 2003 fiscal year. The colors Dark Stone Grey (199), Medium Stone Grey (194) and Bright Purple (221) replaces Dark Grey, Grey and Medium Reddish Violet, respectively. The color Medium Lilac (268) is introduced. Jorgen Vig Knudstorp is appointed CEO of The Lego Group (The first non-family CEO in Lego history).

7. Ole Kirk Christiansen - Wikipedia

   en.wikipedia.org/wiki/Ole_Kirk_Christiansen

   Ole Kirk Christiansen (born Ole Kirk Kristiansen; [a] 7 April 1891 – 11 March 1958) was a Danish carpenter. In 1932, he founded the construction toy company Lego, later known as The Lego Group.

8. Brick by Brick: How Lego Rewrote the Rules of Innovation

   en.wikipedia.org/wiki/Brick_by_Brick:_How_Lego...

   The authors attribute the company's rescue to the efforts of new CEO, Jørgen Vig Knudstorp, who cut costs (by, among others, reducing the number of bricks produced), engaged with the Lego fandom community, and refocused the company's efforts on its core business (design and marketing of interlocking plastic bricks) rather than side activities ...

9. Lego is about more than just kids’ toys—adults are proving ...

   www.aol.com/finance/lego-more-just-kids-toys...

   Gone are the days when Lego’s brick-like toys were reserved for kids alone. Now, adults are just as enthusiastic collectors of the Danish company’s colorful brick sets—and Lego is banking on ...