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  2. Media planning - Wikipedia

    en.wikipedia.org/wiki/Media_planning

    The media plan is broken down into four stages; market analysis, establishment of media objectives, media strategy development and implementation, and evaluation and follow-up. [ 1 ] Similarities can be made to other marketing concepts such as the consumer decision-making process with comparisons such as, increasing brand awareness , improving ...

  3. Flowchart - Wikipedia

    en.wikipedia.org/wiki/Flowchart

    A simple flowchart representing a process for dealing with a non-functioning lamp.. A flowchart is a type of diagram that represents a workflow or process.A flowchart can also be defined as a diagrammatic representation of an algorithm, a step-by-step approach to solving a task.

  4. Information flow diagram - Wikipedia

    en.wikipedia.org/wiki/Information_flow_diagram

    Construction of an information flow diagram requires the knowledge of different information sources and the connections between them. The sources and targets of information flow are one of the following: actor, use case, node, artefact, class, component, port, property, interface, package, activity node, activity partition, or instance specification.

  5. Business process mapping - Wikipedia

    en.wikipedia.org/wiki/Business_process_mapping

    Business process mapping, also known as process charting, has become much more prevalent and understood in the business world in recent years. Process maps can be used in every section of life or business. The Major Steps of Process Improvement using Process Mapping Process identification - identify objectives, scope, players and work areas ...

  6. Activity diagram - Wikipedia

    en.wikipedia.org/wiki/Activity_diagram

    Activity diagrams [1] are graphical representations of workflows of stepwise activities and actions [2] with support for choice, iteration, and concurrency. In the Unified Modeling Language, activity diagrams are intended to model both computational and organizational processes (i.e., workflows), as well as the data flows intersecting with the related activities.

  7. Advertising media selection - Wikipedia

    en.wikipedia.org/wiki/Advertising_media_selection

    Advertising media often appear to be ubiquitous. Advertising media selection is the process of choosing the most efficient media for an advertising campaign.To evaluate media efficiency, planners consider a range of factors including: the required coverage and number of exposures in a target audience; the relative cost of the media advertising and the media environment.

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    mail.aol.com

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  9. Service blueprint - Wikipedia

    en.wikipedia.org/wiki/Service_blueprint

    Process complexity is shown simply by the number of steps in the process. The process of structuring a blueprint involves between five and seven steps, depending on the intended application. [ 15 ] From the outset, the blueprint was designed to be seen from the customer's perspective while simultaneously providing insights for management.