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A digital on-screen graphic, digitally originated graphic (DOG, bug, [1] network bug, or screenbug) is a watermark-like station logo that most television broadcasters overlay over a portion of the screen area of their programs to identify the channel.
In Belarus, digital on-screen graphics were introduced in 1992. Until 1997, national television station Belarus-1 showed their digital on-screen graphics in the bottom right corner of the screen. It was originally just text saying "ТБК", with the Б being red and the Т and К being white.
However, digital television standards generally include station identification. A common worldwide practice is to use a small overlay graphic known as a Digital on-screen graphic (DOG), "bug" or watermark created by a character generator in the corner of the screen, showing the logo of the channel. While not a substitute for proper station ...
Digital on-screen graphic: A common practice of displaying on-screen the logo of a television station, a network, a sponsoring company or the program itself. Commonly referred to as a "bug" because it looks like an insect is hanging out in the corner of the screen, typically as a translucent image in the right hand bottom corner.
A score bug is a digital on-screen graphic which is displayed at either the top or lower third bottom of the television screen during a broadcast of a sporting event in order to display the current score and other statistics.
On-screen displays are also used in camcorders, and can display various information both on the viewfinder and on the TV set the camcorder is connected to. The complexity of graphics offered by such displays has greatly increased over the years, from simple monochrome images to intricate graphical user interfaces .
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Other elements include digital on-screen graphics (DOGs) and End Credit Promotions (ECPs). Computerised graphics have been popular since BBC Two introduced the world's first computer-generated television identification in the summer of 1979. Less than three months later, American broadcaster NBC introduced their first computerised graphics.
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