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Date: February – May 25, 1992: Location: Philippines: Also known as: 349 incident: Type: Sales promotion likely as part of the Cola Wars: Outcome: Market share of Pepsi in the Philippines initially increased from 19.4% to 24.9%.
Pepsi sales slumped as its drinks and Frito Lay snack businesses struggled while inflation-weary shoppers sought value.
Clarkin was a former executive of the Pepsi-Cola Company who came to the Philippines as a member of the US Air Force during the close of World War II. [1] [2] In the beginning, the company imported Pepsi-Cola until 1947, when its first bottling plant was established in Quezon City. After Clarkin returned to the United States in 1957, Pepsi-Cola ...
In 1984, Cherry RC, Diet RC and Diet Rite flavors were introduced. That year, RC Cola accounted for approximately 4–5% of soft drink sales in the United States, behind Coke, Pepsi, Dr. Pepper, and 7 Up. [11] In 1995, Royal Crown Draft Cola was released as the first premium draft cola.
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The Congressional Spouses Foundation, Inc. also requested the Advertising Board of the Philippines and the Movie and Television Review and Classification Board to stop broadcast of the television commercial. LBC Express pulled out the ad but insisted that it met standards set by the Ad Standards Council. [5] [6] Pilipinas Kay Ganda: 2010 ...
PepsiCo said sales for the juice brands tallied $3 billion in 2020 with below company average operating margins. Pepsi bottles are on display for sale at a supermarket in Haverhill, Mass. (AP ...
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