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The mascot is a reference to the brand's extensive and well-known range of frozen seafood products, of which fish fingers is probably the most-widely known. Because the Birds Eye brand is marketed to families, many of the advertising campaigns feature Captain Birdseye as having a 'crew' composed mostly of children in the preteen to teenage age groups, encouraging brand loyalty from children ...
Captain Birdseye: 1967–present: British American Tobacco: Bruno (HB-Männchen) [1] 1958-1972 [2] Used in Germany to advertise for the cigarette brand HB. The choleric little man that literally blew up in the air when in anger and was cooled down when smoking a HB cigarette, is considered one of the most popular mascots in German advertising ...
Captain Birdseye, also known as Captain Iglo, the advertising mascot for the Birds Eye frozen food brand in Europe; Birdseye cloth, frequently used in diapers; Birdseye maple, a pattern in certain kinds of timber; Bird's eye maple (mineral property), an effect observed in mica and other crystals; Birds Eye Peak, a mountain in Alaska
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Boat Names Inspired by Music, Movies, Shows, and More. Below Deck. Catch Me If You Can. Changes in Latitudes. The Codfather. Far & Away. Good Vibrations. Here Comes the Sun. Maverick. O Captain ...
Birds Eye is an international brand of frozen foods [1] founded in the United States and now owned by Conagra Brands in the United States, by Nomad Foods in Europe, and Simplot in Australia. The former Birds Eye Company Ltd., originally named "Birdseye Seafood, Inc." had been established in the United States by Clarence Birdseye in 1922 to ...
Captain Birdseye, advertising mascot for the Birds Eye frozen food brand; Captain Ned Dana, master of the S.S. Balaska in the series The Dana Girls; Captain Corcoran, captain of HMS Pinafore, from Gilbert & Sullivan's operetta of the same name; however, ultimately turns out to be a mere sailor on the Pinafore
In November 2006, private equity fund Permira acquired the BirdsEye and Iglo businesses from Unilever for €1.7bn, forming the BirdsEye Iglo Group. In 2010 BirdsEye Iglo Group purchased the Italian frozen food business Compagnia Surgelati Italiana SPA from Unilever for €0.8bn, and reunited the Findus brand in Sweden into the group that had previously been managed as one business under ...