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2. Lead generation - Wikipedia

   en.wikipedia.org/wiki/Lead_generation

   In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.

3. Lead management - Wikipedia

   en.wikipedia.org/wiki/Lead_management

   Lead acquisition is the first, and possibly the most critical potential disconnect in the lead management process. With billions being spent on advertising expenditures, [2] in many cases the value of those expenditures is reduced because relevant information from responses is not collected or distributed.

4. Lead validation - Wikipedia

   en.wikipedia.org/wiki/Lead_validation

   Lead validation is the process by which sales leads generated by internet marketing campaigns are separated from other types of conversions. Lead validation is crucial for effective internet marketing management; without it, companies can neither accurately evaluate the results of, nor efficiently improve, their SEO, PPC, display advertising, email, content marketing and social media campaigns.

5. AOL Mail

   mail.aol.com

   Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

6. Talk:Lead generation - Wikipedia

   en.wikipedia.org/wiki/Talk:Lead_generation

   In the Lead Generation business development model, a Qualified Sales Lead is defined as "an expression of interest by or an appointment with a qualified prospect (i.e. someone who potentially has the ability to buy), who has a qualifying need (i.e. a need that you, as the potential vendor, can fulfill), and who wants to talk with you about how ...

7. Lead retrieval - Wikipedia

   en.wikipedia.org/wiki/Lead_retrieval

   Lead retrieval is a method for capturing and processing sales leads generated at an event, trade show, or conference.. Lead retrieval tools connect to a database containing the contact details of event attendees, which the attendees provided when they registered for the event.