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As part of the agreement, NIL deals between college athletes or recruits and those deemed boosters of a school will be subject to review for “a valid business purpose related to the promotion or ...
Fair market value may be equal to or less than the NIL deals student-athletes can currently receive after selecting a school. But without the give and take of a free market, student-athletes ...
Deals must be “true NIL” and pay what is described as “fair market value,” something officials hope to determine based on disclosure data and other means. The NCAA, Hibbs said, is fighting ...
Several startups like ATHLYT have begun to connect advertisers with their student-athlete members shortly after the NCAA enacted their interim NIL policies. Grambling University signed what is believed to be one of the first NIL deals in 2022. [10] In July 2023, multiple bills were introduced by members of Congress to regulate NIL. [11] [12] [13]
According to Opendorse, NIL compensation from collectives was expected to represent 82% of the estimated $1.6 billion in NIL compensation paid to athletes in 2024.
Athletes’ NIL rights forever changed college sports, and they’re seeping into high school athletics, too. But as the Faizon Brandon case shows, North Carolina has been resistant to change.
Athletes at the University of Utah last year received leases to new cars, in one of the highest profile NIL deals. The Crimson Collective, which is the school's official NIL, is registered as a ...
Deals that are struck now or later this spring are not subject to the clearinghouse if compensation is paid to the athlete before the settlement’s scheduled implementation on July 1.