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  2. Hair today, gone tomorrow: Gillette's best shaving ... - AOL

    www.aol.com/lifestyle/hair-today-gone-tomorrow...

    Gillette razors and razor refills are a cut above—and today only, they’re on sale! Hair today, gone tomorrow: Gillette's best shaving accessories are up to 45 percent off at Amazon, today only ...

  3. Gillette - Wikipedia

    en.wikipedia.org/wiki/Gillette

    Gillette's original razor patent was due to expire in November 1921 and to stay ahead of an upcoming competition, the company introduced the New Improved Gillette Safety Razor in spring 1921 and switched to the razor and blades pricing structure the company is known for today. While the New Improved razor was sold for $5 (equivalent to $85 in ...

  4. Razor and blades model - Wikipedia

    en.wikipedia.org/wiki/Razor_and_blades_model

    A razor with its attached blade. With the razor and blades model, the razor would be inexpensive but the blades would come at a significant cost. The razor and blades business model [1] is a business model in which one item is sold at a low price (or given away) in order to increase sales of a complementary good, such as consumable supplies.

  5. Safety razor - Wikipedia

    en.wikipedia.org/wiki/Safety_razor

    The Gillette Safety Razor Company was awarded a contract to supply the American troops in World War I with double-edge safety razors as part of their standard field kits (delivering a total of 3.5 million razors and 32 million blades for them). The returning soldiers were permitted to keep that part of their equipment and therefore retained ...

  6. Prime Day Sale on Gillette Blade Refills Will Save You Money ...

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  7. Gillette Mach3 - Wikipedia

    en.wikipedia.org/wiki/Gillette_Mach3

    Gillette budgeted $300 million for a two-year advertising campaign for the Mach3 razor. [9] [11] Gillette marketed the three blade design as allowing for a shave with less pressure to the skin and with fewer strokes, thereby reducing skin irritation. The Mach3 razor was released in North America during the last week of June 1998. [12]

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