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Monster Energy is a brand of energy drinks that was created by Hansen Natural Company (now Monster Beverage Corporation) in April 2002. [1] In 2022, Monster Energy had a 30.1% share of the American energy drink market, [3] the second-highest after Red Bull.
Monster Beverage Corporation [2] is an American beverage company that manufactures energy drinks including Monster Energy, Relentless, Reign and Burn. The company was originally founded as Hansen's in 1935 in Southern California, originally selling juice products. The company renamed itself as Monster Beverage in 2012.
Monster.com is a global employment website headquartered in Weston, Massachusetts. Along with its sister site, CareerBuilder , it is majority owned by funds managed by Apollo Global Management and is minority owned by Randstad NV .
Monster was founded in 1979 by Noel Lee as Monster Cable Products. [1] Lee, an audiophile and engineer, was experimenting with different copper qualities, wire constructs and winding methods of audio cables in his family's garage and comparing them while listening to Tchaikovsky's 1812 Overture.
In the fall of 2016, Monster Beverage released its newest flavor "NOS Rowdy" which was inspired by Kyle Busch and his nickname "Rowdy". [10] The sponsorship ended after the 2018 season. [10] The sponsorship would be switched back to Monster Energy in 2019. Kyle Busch ultimately started his own energy drink and ended his sponsorship with Monster ...
In 1993, USHRA produced the syndicated television show "Monster Wars", which was controversial for its implementation of professional wrestling style characters representing the monster trucks. This was also the year that some events began to be promoted with the name "Monster Jam", which would become the official series name in 1995.
Brought to life by author Mary Shelley in the 1818 novel by the same name, the mythical monster was said to have been inspired, in part, by trauma and loss in Shelley's personal life.
Monster Worldwide, Inc., formerly TMP Worldwide, [4] is an American provider of employment services, most notably Monster.com. [5] Through online media sites and services, the company delivers targeted audiences to advertisers.