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Ultra Brite is an American brand of toothpaste and tooth-whitener marketed by Colgate-Palmolive in the United States. Marketed as a whitening toothpaste, its active ingredients are baking soda, hydrogen peroxide and sodium monofluorophosphate. Colgate-Palmolive introduced Ultra Brite toothpaste in 1967.
Ultra Brite: [46] an American toothpaste and tooth-whitener marketed by Colgate-Palmolive in the United States. White Birch: a brand of toothpaste with White Charcoal. White Birch is a brand of Total Clean LLC which has the patent on white charcoal in oral care formulations.
Although developed by a chemist at Procter and Gamble, its use in toothpaste (Colgate toothpaste and Ultra Brite) was patented by Colgate-Palmolive, as Procter and Gamble was engaged in the marketing of Crest toothpaste (containing stannous fluoride, marketed as "Fluoristan").
Colgate-Palmolive Co CEO Noel Wallace said last week at an industry conference that the household goods maker sees its new Optic White Pro Series toothpaste as the type of premium product "vital ...
1913 magazine ad of Colgate toothpaste 1915 magazine ad of Palmolive soap. William Colgate, an English immigrant to America and devout Baptist, established a starch, soap, and candle factory on Dutch Street in New York City under the name William Colgate & Company in 1806.
Ultra Brite; Z. Zendium; Media in category "Brands of toothpaste" This category contains only the following file. Darkie Toothpaste.jpg 141 × 587; 29 KB
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Baking soda is a safe, low abrasive, and effective stain removal and tooth whitening toothpaste. [43] Tooth whitening toothpaste that have excessive abrasivity are harmful to dental tissue, therefore baking soda is a desirable alternative. [43] To date, clinical studies on baking soda report that there have been no reported adverse effects. [43]
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