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On November 30, 2008, Microsoft offered to buy Yahoo!'s search business for $20 billion. [72] On July 29, 2009, a 10-year deal was announced giving Microsoft full access to Yahoo!'s search engine to be used in future Microsoft projects in its Bing search engine. [73] Under the deal, Microsoft was not required to pay any cash up front to Yahoo!.
Yahoo Search BOSS is a service that allows developers to build search applications based on Yahoo's search technology. [99] Early Partners in the program include Hakia, Me.dium, Delver, Daylife and Yebol. [100] In early 2011, the program switched to a paid model using a cost-per-query model from $0.40 to $0.75 CPM (cost per 1000 BOSS queries).
March 1, 2004: Yahoo announces that it will practice paid inclusion for its search service; however, it also announced that it would continue to rely mainly on a free web crawl for most of its search engine content. [30] March 25, 2004: Yahoo acquires the European shopping search engine Kelkoo. [31] July 9, 2004: Yahoo acquires email provider ...
Yahoo! Jerry Yang and David Filo co-founded Yahoo! in 1994. Yang took the title of CEO before the company came public in 1996. It was a hot stock, for a while, and then it struggled to compete ...
Marc Lowell Andreessen (/ænˈdriːsən/ AN-dree-sen; born July 9, 1971) is an American businessman and former software engineer.He is the co-author of Mosaic, the first widely used web browser with a graphical user interface; co-founder of Netscape; and co-founder and general partner of Silicon Valley venture capital firm Andreessen Horowitz.
David Robert Filo (born April 20, 1966) is an American billionaire businessman and the co-founder of Yahoo! with classmate Jerry Yang.His Filo Server Program, written in the C programming language, was the server-side software used to dynamically serve variable web pages, called Filo Server Pages, on visits to early versions of the Yahoo! website.
In February 2008, Microsoft made an unsolicited offer to buy Yahoo! for $44.6 billion; at the time Yahoo! was still struggling to catch up to Google, while Microsoft was still seeking an internet search strategy. [28] The offer was a 62% premium to Yahoo!'s market value at the time. [4]
Yahoo's first acquisition was the purchase of Net Controls, a web search engine company, in September 1997 for US$1.4 million. As of April 2008, the company's largest acquisition is the purchase of Broadcast.com , an Internet radio company, for $5.7 billion, making Broadcast.com co-founder Mark Cuban a billionaire.