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  2. Public opinion - Wikipedia

    en.wikipedia.org/wiki/Public_opinion

    Public opinion, or popular opinion, is the collective opinion on a specific topic or voting intention relevant to society. It is the people's views on matters affecting them. It is the people's views on matters affecting them.

  3. The Nature and Origins of Mass Opinion - Wikipedia

    en.wikipedia.org/wiki/The_Nature_and_Origins_of...

    Following the RAS model, political opinion surveys are not valid measures of public opinion as they do not measure an individual’s "true preferences" or capture an individual's pre-existing opinions (as Zaller argues they don't pre-exist firmly for most people), but instead the balance of considerations that are most salient to the surveyee ...

  4. Political psychology - Wikipedia

    en.wikipedia.org/wiki/Political_psychology

    The methodological revolution in social science gave quantitative grounds and therefore more credibility to Political Psychology. Research into political preference during campaigns was spurred by George Gallup (1901–1984), who founded the "American Institute of Public Opinion". The 1940s election in America drew a lot of attention in ...

  5. Punctuated equilibrium in social theory - Wikipedia

    en.wikipedia.org/wiki/Punctuated_equilibrium_in...

    The theory posits that most social systems exist in an extended period of stasis, which may be punctuated by sudden shifts leading to radical change. The theory was largely inspired by the evolutionary biology theory of punctuated equilibrium developed by paleontologists Niles Eldredge and Stephen Jay Gould.

  6. Public Opinion (book) - Wikipedia

    en.wikipedia.org/wiki/Public_Opinion_(book)

    Public Opinion is a book by Walter Lippmann published in 1922. It is a critical assessment of functional democratic government, especially of the irrational and often self-serving social perceptions that influence individual behavior and prevent optimal societal cohesion . [ 1 ]

  7. AP Psychology - Wikipedia

    en.wikipedia.org/wiki/AP_Psychology

    Advanced Placement (AP) Psychology (also known as AP Psych) and its corresponding exam are part of the College Board's Advanced Placement Program. This course is tailored for students interested in the field of psychology and as an opportunity to earn Advanced Placement credit or exemption from a college -level psychology course.

  8. Opinion poll - Wikipedia

    en.wikipedia.org/wiki/Opinion_poll

    An opinion poll, often simply referred to as a survey or a poll (although strictly a poll is an actual election), is a human research survey of public opinion from a particular sample.

  9. AP United States Government and Politics - Wikipedia

    en.wikipedia.org/wiki/AP_United_States...

    Advanced Placement (AP) United States Government and Politics (often shortened to AP Gov or AP GoPo and sometimes referred to as AP American Government or simply AP Government) is a college-level course and examination offered to high school students through the College Board's Advanced Placement Program.