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18–49 share – the average percentage of adults age 18–49 in the United States with a television set in use who were watching the game at any given minute during its broadcast. [156] average viewers – the average number of viewers who were watching the game at any given minute during its broadcast; the standard ratings measurement metric ...
But, as Sports Media Watch notes, the Prime games are drawing in a younger audience — a median age of 47.3 years old, as opposed to 54.5 for regular NFL broadcasts.
List of most-watched television broadcasts by average viewership excluding Super Bowls Rank Broadcast Average viewers (millions) Date Network 1 M*A*S*H ("Goodbye, Farewell and Amen") 106.0 [10] February 28, 1983 CBS: 2 Gulf War coverage: 85.6 [6] January 16, 1991 Multiple 3 First Clinton–Trump presidential debate: 84.0 [11] September 26, 2016 ...
The audience among women ages 18-24 was up 24%, while viewership for women over the age of 35 increased 34%. The collective growth resulted in an approximate viewership increase of more than 2 ...
Since specific demographics influence advertising rates, Nielsen provides statistics by categories including age, sex, race, economic class, and area. For example, an advertiser might look for younger viewers, for older or wealthier audiences, or for women rather than men.
The NFL is responsible for 93 of the top 100 most-watched television programs in 2023, up from 82 the previous year and 72 in 2020. NFL popularity booms as game-day viewership continues to grow ...
Viewership numbers show there was a bump in viewership for Sunday’s Chiefs game compared to their game a week earlier. Chiefs’ win Sunday showed spike in female streaming NFL viewership over ...
The Chiefs played in the highest-rated NFL games that were shown in prime time on a Thursday, Sunday and Monday in 2023. Here are the Chiefs games that made the top 50 most-watched programs of ...