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2. Pay-per-call advertising - Wikipedia

   en.wikipedia.org/wiki/Pay-per-call_advertising

   Pay-per-call (PPCall, also called cost-per-call) is an advertising model which allows companies to advertise on TV and pay for each call generated from each TV commercial aired based on a performance model and agreed upon cost per call. The Pay Per Call model allows companies to avoid expensive cash media spends for TV and radio, in favor of ...

3. Category : Online advertising services and affiliate networks

   en.wikipedia.org/wiki/Category:Online...

   List of Advertising networks and Affiliate networks, which include CPA Networks as well as contextual and keyword targeted advertising services. Basically networks and services that provide the means for webmasters to monetize their websites. Pay per click search engines should be listed in a different category. The content network version of ...

4. List of gig economy companies - Wikipedia

   en.wikipedia.org/wiki/List_of_gig_economy_companies

   In the basic model, gig workers enter into formal agreements with on-demand companies to provide services to company's clients. Prospective clients request services through an Internet-based technological platform or smartphone application that allows them to search for providers or to specify jobs.

5. Performance-based advertising - Wikipedia

   en.wikipedia.org/wiki/Performance-based_advertising

   There are four common pricing models used in the online performance advertising market. CPM (cost-per-mille, or cost-per-thousand) Pricing models charge advertisers for impressions, i.e. the number of times people view an advertisement. Display advertising is commonly sold on a CPM pricing model. The problem with CPM advertising is that ...

6. Pay-per-click - Wikipedia

   en.wikipedia.org/wiki/Pay-per-click

   Pay-per-click (PPC) has an advantage over cost-per-impression in that it conveys information about how effective the advertising was. Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric.

7. List of advertising technology companies - Wikipedia

   en.wikipedia.org/wiki/List_of_advertising...

   This is a list of online advertising technology companies. 4INFO; Adbot; Adform; Adobe Systems; ADTECH; Adtile Technologies; ... List of advertising technology companies.

8. Post-click marketing - Wikipedia

   en.wikipedia.org/wiki/Post-click_marketing

   Post-click marketing solutions appeal on many fronts: Businesses paying for the traffic to their website through pay per click, search engine optimization and other online activities use these tools to discover more about the estimated 98% (quoted by a case paper from the Marketing Sherpa) of visitors who don’t immediately convert into a lead.

9. Microsoft Advertising - Wikipedia

   en.wikipedia.org/wiki/Microsoft_Advertising

   Microsoft Advertising (formerly Bing Ads) is an online advertising platform developed by Microsoft, where advertisers bid to display brief ads, service offers, product listings and videos to web users. Provides pay per click advertising on search engines Bing, Yahoo! and DuckDuckGo, as well as on other websites, mobile apps, and videos.