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Over half of the alcoholic drinks market consists of beer, and is effectively a duopoly, with Boon Rawd Brewery (which produces Singha and Leo beers) comprising a 58% share and ThaiBev (which produces Chang beer) at 34.3%. [4] [5] Under the 1950 Liquor Act, individuals are prohibited from brewing and distributing their own beer. [6]
Various brands of Thailand's craft beer. Beer in Thailand was first brewed in 1933 when a licence was granted to the Boon Rawd Brewery, which still produces Thailand's best-known lager, Singha (pronounced "sing"), sold in standard (5 percent ABV), light (4.5 percent ABV), and draught versions.
ThaiBev was founded on 29 October 2003 with the consolidation of 58 beer and spirits businesses, among them Chang beer, second in the beer market after Singha. ThaiBev brands include green-tea beverage Oishi and Est, a cola. The Sirivadhanabhakdi family's stake in Thai Beverage is around 30%. Charoen is chairman and his son Thapana serves as ...
It was introduced by Europeans in the 19th century, with modern breweries established in British India, the Dutch East Indies (today Indonesia), China, and Japan. Asia's first modern brewery was established in 1830 in India entirely using European brewing technology. [2] Today, beer brewing is a growing industry in Asia.
Singha (Thai: สิงห์; RTGS: Sing) is a pale lager beer manufactured in Thailand by the Singha Corporation Co. Ltd., a subsidiary of its parent company, Boon Rawd Brewery. Singha was first brewed in 1933, and in 1939 officially endorsed by King Rama VIII by allowing the royal Garuda symbol on the bottle.
Phuket Beer was launched in 2002 as a premium beer, associating itself with the lifestyle of Phuket, a Thai beach resort. Phuket Beer is brewed at the San Miguel Brewery , Thailand, and Phnom Penh Brewery, Cambodia, under the supervision of Tropical Beverage Corporation Company Limited (TROPBEVCO).
In 1991, Charoen teamed up with the Danish brewer Carlsberg to tap into Thailand's growing beer market, at the time dominated by the 60-year-old Boon Rawd Brewery which made Singha beer. Three years later, based on what he had learned from Carlsberg, he began making his own beer, branded "Chang" (Thai for 'elephant'). Within five years, Chang ...
Organic sato from Kalasin province, Thailand. Sato (Thai: สาโท, RTGS: satho, pronounced [sǎː.tʰōː]) is a traditional northeastern Thailand (Isan) alcoholic fermented drink that has been made for centuries from starchy glutinous or sticky rice by growers in that region.