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  2. Nudge theory - Wikipedia

    en.wikipedia.org/wiki/Nudge_theory

    Nudges in education are techniques used to subtly guide students towards making better choices and achieving their academic goals. These nudges are based on the principles of behavioral economics and psychology, particularly the concept of dual process theory. This theory suggests that there are two systems of thinking: System 1, which is ...

  3. Nudge (book) - Wikipedia

    en.wikipedia.org/wiki/Nudge_(book)

    One of the main justifications for Thaler's and Sunstein's endorsement of libertarian paternalism in Nudge draws on facts of human nature and psychology. The book is critical of the homo economicus view of human beings "that each of us thinks and chooses unfailingly well, and thus fits within the textbook picture of human beings offered by economists."

  4. Behavioural Insights Team - Wikipedia

    en.wikipedia.org/wiki/Behavioural_Insights_Team

    The Behavioural Insights Team (BIT), also known unofficially as the "Nudge Unit", is a UK-based global social purpose organisation that generates and applies behavioural insights to inform policy and improve public services, following nudge theory. [1]

  5. Behavioral economics - Wikipedia

    en.wikipedia.org/wiki/Behavioral_economics

    On the business administration side, this covers areas such as management, marketing, finance, technology and accounting. Critics contend that behavioral finance is more a collection of anomalies than a true branch of finance and that these anomalies are either quickly priced out of the market or explained by appealing to market microstructure ...

  6. Choice architecture - Wikipedia

    en.wikipedia.org/wiki/Choice_architecture

    Examples of such partitioning of options include the division of a household budget into categories (e.g. rent, food, utilities, transportation etc.), or categories of investments within a portfolio (e.g. real estate, stocks, bonds, etc.), while examples of partitioning attributes include the manner in which attributes are grouped together for ...

  7. Column: A lengthy list of Trump's disastrous business deals ...

    www.aol.com/news/column-lengthy-list-trumps...

    Digital World Acquisition Corp. Form 2-4. The litany appears in a section of the S-4 headed "Risk Factors," specifically "Risks Related to our Chairman President Donald J. Trump."

  8. Bounded rationality - Wikipedia

    en.wikipedia.org/wiki/Bounded_rationality

    One way nudges are used is with the aim of simplifying complex decisions by presenting information in a clear and easily understandable format, reducing the cognitive burden on individuals. Nudges can also be designed to counteract common heuristics and biases, such as the default bias (people's tendency to stick with the default option).

  9. Humu (software) - Wikipedia

    en.wikipedia.org/wiki/Humu_(software)

    [5] [2] The platform then delivers "nudges," short messages urging users to change their behavior. [ 6 ] The company holds a trademark on "Nudge Engine," based on the behavioral economics concept of nudge theory from Nobel Prize-winning economist Richard Thaler and popularized in Thaler's 2008 book Nudge , co-authored with legal scholar Cass R ...