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Marketing exposure is a major part that determines a company's success in their market. Although it is never directly identified or defined, it crucial for helping a company progress, creating competition for other companies, making the company more credible with consumers, and overall benefit both the company while satisfying consumers. [2]
Legal cannabis (marijuana) product. Overconsumption and reliance could lead to cannabis-induced amotivational syndrome. The term amotivational syndrome was first devised to understand and explain the diminished drive and desire to work or compete among the population of youth who are frequent consumers of cannabis and has since been researched through various methodological studies with this ...
This image, which can be seen as a young woman or an older woman, serves as an example of how individuals can choose to perceive the same image differently. According to Selective Exposure Theory, people tend to seek out the version of a stimulant that they want to be exposed to, such as a form of the stimulant that they are already familiar with.
When an individual is exposed to the word "cancer," for example, and then offered the choice to smoke a cigarette, we expect that there is a greater probability that they will choose not to smoke as a result of the earlier exposure." [96] Priming can affect motivation, in the way that we can be motived to do things by an outside source.
Market penetration is a growth strategy where an organization aims to expand using its existing offerings (products and services) within current markets. In simpler terms, it seeks to increase its market share in the existing market landscape. It involves attracting new customers, retaining existing ones, or acquiring competitors to capture ...
McGuire first divided the motivation into two main categories using two criteria: Is the mode of motivation cognitive or affective? Is the motive focused on preservation of the status quo or on growth? Then for each division in each category he stated there is two more basic elements.
Motivation crowding theory is the theory from psychology and microeconomics suggesting that providing extrinsic incentives for certain kinds of behavior—such as promising monetary rewards for accomplishing some task—can sometimes undermine intrinsic motivation for performing that behavior.