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  2. Growth platforms - Wikipedia

    en.wikipedia.org/wiki/Growth_Platforms

    New growth platforms help companies grow as they created families of products, services, and businesses and extend their capabilities into multiple new domains. The NGPs acted as a method of growth in which each business was acquiring new capabilities and further market knowledge. The size of the growth platform is strategic to the corporation. [5]

  3. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  4. Innovation management - Wikipedia

    en.wikipedia.org/wiki/Innovation_management

    Innovation management helps an organization grasp an opportunity and use it to create and introduce new ideas, processes, or products industriously. [2] Creativity is the basis of innovation management; the end goal is a change in services or business process. Innovative ideas are the result of two consecutive steps, imitation and invention. [8]

  5. Innovation - Wikipedia

    en.wikipedia.org/wiki/Innovation

    In business and in economics, innovation can provide a catalyst for growth when entrepreneurs continuously search for better ways to satisfy their consumer base with improved quality, durability, service and price - searches which may come to fruition in innovation with advanced technologies and organizational strategies. [42]

  6. Growth planning - Wikipedia

    en.wikipedia.org/wiki/Growth_planning

    Growth planning is a strategic business activity that enables business owners to plan and track organic growth in their revenue. It allows businesses to allocate their limited resources toward a centered effort to adapt to changes in the industry driven by digital disruption and differentiate from competitors. The strategies and tactics ...

  7. 5 Business Growth Strategies for Financial Advisors - AOL

    www.aol.com/finance/5-business-growth-strategies...

    The post 5 Business Growth Strategies for Financial Advisors appeared first on SmartReads by SmartAsset. You want to expand your client base and increase revenues, but the path forward isn’t ...

  8. Ansoff matrix - Wikipedia

    en.wikipedia.org/wiki/Ansoff_matrix

    The Ansoff matrix is a strategic planning tool that provides a framework to help executives, senior managers, and marketers devise strategies for future business growth. [1] It is named after Russian American Igor Ansoff , an applied mathematician and business manager, who created the concept.

  9. New business development - Wikipedia

    en.wikipedia.org/wiki/New_business_development

    Innovative technology provide important opportunities for new business development. For a company it is important to keep products and processes up to date, to stay competitive (Ford et al., 2006). Continuous investment in innovation for both products and processes makes it more difficult for others to offer a large technological functionality ...

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