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2. Customer relationship management - Wikipedia

   en.wikipedia.org/wiki/Customer_relationship...

   The role of analytical CRM systems is to analyze customer data collected through multiple sources and present it so that business managers can make more informed decisions. [24] Analytical CRM systems use techniques such as data mining, correlation, and pattern recognition to analyze customer data.

3. Certified reference materials - Wikipedia

   en.wikipedia.org/wiki/Certified_reference_materials

   Since most analytical instrumentation is comparative, it requires a sample of known composition (reference material) for accurate calibration. These reference materials are produced under stringent manufacturing procedures and differ from laboratory reagents in their certification and the traceability of the data provided.

4. Customer analytics - Wikipedia

   en.wikipedia.org/wiki/Customer_analytics

   Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics.This information is used by businesses for direct marketing, site selection, and customer relationship management.

5. SAS (software) - Wikipedia

   en.wikipedia.org/wiki/SAS_(software)

   SAS' analytical software is built upon artificial intelligence and utilizes machine learning, deep learning and generative AI to manage and model data. The software is widely used in industries such as finance, insurance, health care and education.

6. eCRM - Wikipedia

   en.wikipedia.org/wiki/ECRM

   CRM – Implements the use of ERP systems, emphasis is on the back-end. eCRM – Geared more toward front end, which interacts with the back-end through use of ERP systems, data warehouses, and data marts. System overhead (client computers) CRM – The client must download various applications to view the web-enabled applications.

7. Consumer relationship system - Wikipedia

   en.wikipedia.org/wiki/Consumer_relationship_system

   Consumer relationship systems (CRS) are specialized customer relationship management (CRM) software applications that are used to handle a company's dealings with its customers. [1] Current consumer relationship systems integrate the software with telephone and call recording systems as well as with corporate systems for input and reporting ...