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  2. Buyer decision process - Wikipedia

    en.wikipedia.org/wiki/Buyer_decision_process

    As part of consumer behavior, the buying decision process is the decision-making process used by consumers regarding the market transactions before, during, and after the purchase of a good or service. It can be seen as a particular form of a cost–benefit analysis in the presence of multiple alternatives. [1] [2]

  3. Analytic hierarchy process – car example - Wikipedia

    en.wikipedia.org/wiki/Analytic_hierarchy_process...

    All the alternatives (three different models of Honda) are shown below the lowest level of each criterion. Later in the process, each alternative (each model) will be rated with respect to the criterion or subcriterion directly above it. Alternatives for the car buying decision. To save space in the diagrams, we have represented them as stacks ...

  4. Choice set - Wikipedia

    en.wikipedia.org/wiki/Choice_set

    A choice set is a finite collection of available options selected from a larger theoretical decision space. For example, a consumer has thousands of conceivable alternatives when purchasing a car, far more than they could reasonably be expected to evaluate.

  5. Decision-making models - Wikipedia

    en.wikipedia.org/wiki/Decision-making_models

    Decision-making as a term is a scientific process when that decision will affect a policy affecting an entity. Decision-making models are used as a method and process to fulfill the following objectives: Every team member is clear about how a decision will be made; The roles and responsibilities for the decision making

  6. Decision Model and Notation - Wikipedia

    en.wikipedia.org/wiki/Decision_Model_and_Notation

    In this example, the outcome of the 'Verify Account' decision directed the responses of the new account process. The same is true for the 'Classify Customer' decision. By adding or changing the business rules in the tables, one can easily change the criteria for these decisions and control the process differently.

  7. Multiple-criteria decision analysis - Wikipedia

    en.wikipedia.org/wiki/Multiple-criteria_decision...

    In this example a company should prefer product B's risk and payoffs under realistic risk preference coefficients. Multiple-criteria decision-making (MCDM) or multiple-criteria decision analysis (MCDA) is a sub-discipline of operations research that explicitly evaluates multiple conflicting criteria in decision making (both in daily life and in settings such as business, government and medicine).

  8. Buying center - Wikipedia

    en.wikipedia.org/wiki/Buying_center

    Power and conflict issues within the buying center. Decision making. One stream of research focuses on the number of decision phases and their timing and the other emphasizes the type of decision-making model (or choice routine) utilized. Communications flow. The informal interactions that emerge during the buying process.

  9. Decision mining - Wikipedia

    en.wikipedia.org/wiki/Decision_mining

    Decision mining is a way of enhancing process models by analyzing the decision points in the model and finding the rules in those decision points based on data attributes. The rules for decision mining is extracted using decision tree algorithms, that analyses decision points to find out which properties of a case might lead to taking certain ...