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The present Destinations International was founded in 1915 in St. Louis by sales representatives of 28 different US destinations as the Association of Convention Secretaries whose goal was to share accurate information about conventions, promote sound professional practices in the solicitation and servicing of meetings and conventions, and develop "scientific" principles of convention management.
The Data & Marketing Association (DMA), formerly the Direct Marketing Association, [1] is a trade organization for marketers. In 2017, their web site stated, "Yes, 100 years ago we were the Direct Mail Marketing Association and then the Direct Marketing Association.
For a more complete listing, see the Yearbook of International Organizations, [1] which includes 25,000 international non-governmental organizations (INGOs), excluding for-profit enterprises, about 5,000 IGOs, and lists dormant and dead organizations as well as those in operation (figures as of the 400th edition, 2012/13). A 2020 academic ...
European Grouping of Marketing Professionals/CEDIPAC SA (dissolved in 1995) European Home Retail (dissolved in 2007) Fortune Hi-Tech Marketing (dissolved in 2013) FundAmerica (bankrupt in 1990) [25] Holiday Magic (dissolved in 1974) House of Lloyd (a.k.a. "Christmas Around the World") (filed for Chapter 11 bankruptcy in 2002)
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The American Marketing Association (AMA) defines advertising as "the placement of announcements and persuasive messages in time or space purchased in any of the mass media by business firms, nonprofit organizations, government agencies, and individuals who seek to inform and/ or persuade members of a particular target market or audience about ...
The World Marketing Summit (WMS) is an independent global organization, headquartered in Toronto, Canada. The World Marketing Summit was founded and convened in 2011 by Philip Kotler . It aims to initiate global movements through marketing strategies that change human behaviour leading to a positive impact on society and living for future ...
An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well.