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  2. Sample size determination - Wikipedia

    en.wikipedia.org/wiki/Sample_size_determination

    The table shown on the right can be used in a two-sample t-test to estimate the sample sizes of an experimental group and a control group that are of equal size, that is, the total number of individuals in the trial is twice that of the number given, and the desired significance level is 0.05. [4]

  3. Systematic sampling - Wikipedia

    en.wikipedia.org/wiki/Systematic_sampling

    where n is the sample size, and N is the population size. Using this procedure each element in the population has a known and equal probability of selection (also known as epsem). This makes systematic sampling functionally similar to simple random sampling (SRS). However, it is not the same as SRS because not every possible sample of a certain ...

  4. Sampling (statistics) - Wikipedia

    en.wikipedia.org/wiki/Sampling_(statistics)

    In survey sampling, weights can be applied to the data to adjust for the sample design, particularly in stratified sampling. [1] Results from probability theory and statistical theory are employed to guide the practice. In business and medical research, sampling is widely used for gathering information about a population. [2]

  5. Quantitative marketing research - Wikipedia

    en.wikipedia.org/.../Quantitative_marketing_research

    Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.

  6. Sampling design - Wikipedia

    en.wikipedia.org/wiki/Sampling_design

    In business research, companies must often generate samples of customers, clients, employees, and so forth to gather their opinions. Sample design is also a critical component of marketing research and employee research for many organizations. During sample design, firms must answer questions such as:

  7. Design effect - Wikipedia

    en.wikipedia.org/wiki/Design_effect

    For example, let the design effect, for estimating the population mean based on some sampling design, be 2. If the sample size is 1,000, then the effective sample size will be 500. It means that the variance of the weighted mean based on 1,000 samples will be the same as that of a simple mean based on 500 samples obtained using a simple random ...

  8. Power (statistics) - Wikipedia

    en.wikipedia.org/wiki/Power_(statistics)

    Post-hoc analysis of "observed power" is conducted after a study has been completed, and uses the obtained sample size and effect size to determine what the power was in the study, assuming the effect size in the sample is equal to the effect size in the population. Whereas the utility of prospective power analysis in experimental design is ...

  9. Probability-proportional-to-size sampling - Wikipedia

    en.wikipedia.org/wiki/Probability-proportional...

    The pps sampling results in a fixed sample size n (as opposed to Poisson sampling which is similar but results in a random sample size with expectancy of n). When selecting items with replacement the selection procedure is to just draw one item at a time (like getting n draws from a multinomial distribution with N elements, each with their own ...

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