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  2. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    [10] [12] [13] Critical analysis done separately for cost leadership strategy and differentiation strategy identifies elementary value in both strategies in creating and sustaining a competitive advantage. Consistent and superior performance over competition could be reached with stronger foundations in the event “hybrid strategy” is adopted.

  3. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    The objective of differentiation is to develop a position that potential customers see as unique. The term is used frequently when dealing with freemium business models, in which businesses market a free and paid version of a given product.

  4. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  5. Business model - Wikipedia

    en.wikipedia.org/wiki/Business_model

    The following examples provide an overview for various business model types that have been in discussion since the invention of term business model: Bricks and clicks business model Business model by which a company integrates both offline and online presences. One example of the bricks-and-clicks model is when a chain of stores allows the user ...

  6. Hotelling's law - Wikipedia

    en.wikipedia.org/wiki/Hotelling's_law

    Hotelling's law is an observation in economics that in many markets it is rational for producers to make their products as similar as possible. This is also referred to as the principle of minimum differentiation as well as Hotelling's linear city model.

  7. Point of difference - Wikipedia

    en.wikipedia.org/wiki/Point_of_difference

    The principles of differentiation focus are similar to all the other differentiation strategies, where it differentiates some of the features from the competitors. However, differentiation focus targets a particular segment within a market, where it allows businesses to focus on their strength.

  8. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategy as perspective – executing strategy based on a "theory of the business" or natural extension of the mindset or ideological perspective of the organization. In 1998, Mintzberg developed these five types of management strategy into 10 "schools of thought" and grouped them into three categories.

  9. Boston Consulting Group's Advantage Matrix - Wikipedia

    en.wikipedia.org/wiki/Boston_Consulting_Group's...

    The main strategies are focus and segment leadership. Fragmented business. These organizations also gain benefit from differentiation, particularly in the services sector, but little from economies of scale; examples being restaurants and job-shop engineering. Competition may be minimized by innovatory differentiation.