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  3. Premium (marketing) - Wikipedia

    en.wikipedia.org/wiki/Premium_(marketing)

    Kellogg's Corn Flakes had the first cereal premium with The Funny Jungleland Moving Pictures Book. The book was originally available as a prize that was given to the customer in the store with the purchase of two packages of the cereal. [8] But in 1909, Kellogg's changed the book give-away to a premium mail-in offer for the cost of a dime. Over ...

  4. Premium pricing - Wikipedia

    en.wikipedia.org/wiki/Premium_pricing

    Premium refers to a segment of a company's brands, products, or services that carry tangible or imaginary surplus value in the upper mid- to high price range. [ 2 ] [ 3 ] The practice is intended to exploit the tendency for buyers to assume that expensive items enjoy an exceptional reputation or represent exceptional quality and distinction.

  5. Kawaii - Wikipedia

    en.wikipedia.org/wiki/Kawaii

    Kawaii (Japanese: かわいい or 可愛い, ; "cute" or "adorable") is a Japanese cultural phenomenon which emphasizes cuteness, childlike innocence, charm, and simplicity.

  6. Pinterest - Wikipedia

    en.wikipedia.org/wiki/Pinterest

    This is an accepted version of this page This is the latest accepted revision, reviewed on 23 February 2025. American social media platform Pinterest, Inc. Logo in use since 2021 Screenshot The default page shown to logged-out users (the background montage images are variable) Type of business Public Type of site Social media service Traded as NYSE: PINS (Class A) Russell 1000 component ...

  7. Halo effect - Wikipedia

    en.wikipedia.org/wiki/Halo_effect

    The term halo effect is used in marketing to explain consumer bias toward certain products because of favorable experience with other products made by the same company. [17] It is used in the part of brand marketing called "line extensions". One common halo effect is when the perceived positive features of a particular item extend to a broader ...