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In 1998, Infoseek was the first internet company to develop and launch behavioral targeting via its UltraMatch targeting algorithms. [citation needed] In 1999, Infoseek engineer Li Yanhong moved to Beijing, China and co-founded the search engine Baidu. [1] In February 2001, Disney decided to cancel the service and lay off all staff.
AltaVista was a web search engine established in 1995. It became one of the most-used early search engines, but lost ground to Google and was purchased by Yahoo! in 2003, which retained the brand, but based all AltaVista searches on its own search engine.
AltaVista: A Web search engine established in 1995. It became one of the most-used early search engines, but lost ground to Google and was purchased by Yahoo! in 2003. Alteon WebSystems: Its shares soared 294% on its first day of trading. Amazon.com: The company's stock fell over 90% across two years, from a high of US$107 to a low of US$7. [2]
Yahoo Search BOSS is a service that allows developers to build search applications based on Yahoo's search technology. [98] Early Partners in the program include Hakia, Me.dium, Delver, Daylife and Yebol. [99] In early 2011, the program switched to a paid model using a cost-per-query model from $0.40 to $0.75 CPM (cost per 1000 BOSS queries).
Yahoo! logo. Yahoo! Inc. is a computer software and web search engine company founded on March 1, 1995. [1] The company is a public corporation and its headquarters is located in Sunnyvale, California. [2] It was founded by Stanford University graduate students Jerry Yang and David Filo in 1994. [3]
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Inktomi was founded in January 1996 by University of California, Berkeley professor Eric Brewer and graduate student Paul Gauthier at the University of California, Berkeley. The company was initially founded based on the web search engine that was developed at the university. [1]
Yahoo! SearchMonkey – Allowed developers and site owners to use structured data to make Yahoo Search results more useful and visually appealing, and drive more relevant traffic to their sites; shut down in October 2010 as part of the Microsoft and Yahoo search partnership. [65] Shine – A site tailored for women between the ages of 25 and 54.