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  2. Example: How to Create an Effective Financial Advisor ... - AOL

    www.aol.com/example-create-effective-financial...

    Every advisor's marketing plan is different. At a minimum, a financial advisor marketing plan should include these sections: Executive summary. Target market. Value proposition. Competitors and ...

  3. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.

  4. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    For example, research and development have input as to the features a product can perform and accounting approves the financial side of marketing plans and budget in customer dissatisfaction. Marketing managers must watch supply availability and other trends dealing with suppliers to ensure that product will be delivered to customers in the ...

  5. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    Marketing or product differentiation is the process of describing the differences between products or services, or the resulting list of differences. This is done in order to demonstrate the unique aspects of a firm's product and create a sense of value .

  6. Intermediate consumption - Wikipedia

    en.wikipedia.org/wiki/Intermediate_consumption

    The statistical boundary between intermediate consumption and value added is affected by ownership relations. If, for example, an enterprise buys services from other enterprises, instead of producing them in-house, its own value added will be reduced, and its intermediate consumption will be increased.

  7. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Retailer: A merchant intermediary who sells direct to the public. There are many different types of retail outlet - from hypermarts and supermarkets to small, independent stores. The transactions in this case are B2C (Business to Customer). Agent: An intermediary who is authorized to act for a principal in order to facilitate exchange. Unlike ...

  8. Financial intermediary - Wikipedia

    en.wikipedia.org/wiki/Financial_intermediary

    A financial intermediary is an institution or individual that serves as a "middleman" among diverse parties in order to facilitate financial transactions. Common types include commercial banks , investment banks , stockbrokers , insurance and pension funds, pooled investment funds, leasing companies, and stock exchanges.

  9. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.