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Email authentication, or validation, is a collection of techniques aimed at providing verifiable information about the origin of email messages by validating the domain ownership of any message transfer agents (MTA) who participated in transferring and possibly modifying a message.
The format of an email address is local-part@domain, where the local-part may be up to 64 octets long and the domain may have a maximum of 255 octets. [5] The formal definitions are in RFC 5322 (sections 3.2.3 and 3.4.1) and RFC 5321—with a more readable form given in the informational RFC 3696 (written by J. Klensin, the author of RFC 5321) and the associated errata.
A valid signature proves that the signer is a domain owner, and that the From field hasn't been modified since the signature was applied. There may be several DKIM signatures on an email message; DMARC requires one valid signature where the domain in the d= tag aligns with the sender's domain stated in the From: header field.
Even if the SPF and DKIM validation fail, the receiving service can choose to validate the ARC chain. If it indicates that the original message passed the SPF and DKIM checks, and the only modifications were made by intermediaries trusted by the receiving service, the receiving service may choose to accept the email.
Additionally, services such as Gmail require that a VMC be acquired and presented with the TXT record in order for the brand logo to be displayed in the inbox. [4] These factors alone will not guarantee a BIMI logo will be displayed as heuristics (like spam and spoofing) and reputation will be a key part in BIMI validity.
Sender Policy Framework (SPF) is an email authentication method which ensures the sending mail server is authorized to originate mail from the email sender's domain. [1] [2] This authentication only applies to the email sender listed in the "envelope from" field during the initial SMTP connection.
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