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  2. Business simulation - Wikipedia

    en.wikipedia.org/wiki/Business_simulation

    According to Senge and Lannon [18] in managerial microworlds – like business simulation games – unlike in the actual world, managers are free to experiment with policies and strategies without fear of jeopardizing the company. This process includes the kind of reflection and inquiry for which there is no time in the hectic everyday world.

  3. Business analyst - Wikipedia

    en.wikipedia.org/wiki/Business_analyst

    The business analyst role is applicable to four key areas/levels of business functions – operational, project, enterprise and competitive focuses. [ 5 ] [ 6 ] Each of these areas of business analysis have a significant impact on business performance , and assist in enhancing profitability and efficiency in all stages of the business process ...

  4. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

  5. Business intelligence - Wikipedia

    en.wikipedia.org/wiki/Business_intelligence

    Business intelligence (BI) consists of strategies, methodologies, and technologies used by enterprises for data analysis and management of business information. [1] Common functions of BI technologies include reporting, online analytical processing, analytics, dashboard development, data mining, process mining, complex event processing, business performance management, benchmarking, text ...

  6. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Data warehouse technology, which is used to aggregate transaction information, to merge the information with CRM products, and to provide key performance indicators. Opportunity management, which helps the company to manage unpredictable growth and demand and implement a good forecasting model to integrate sales history with sales projections. [30]

  7. Semantic data model - Wikipedia

    en.wikipedia.org/wiki/Semantic_data_model

    A semantic data model can be used to serve many purposes. Some key objectives include: [1] Planning of data resources: A preliminary data model can be used to provide an overall view of the data required to run an enterprise. The model can then be analyzed to identify and scope projects to build shared data resources.

  8. Business process - Wikipedia

    en.wikipedia.org/wiki/Business_process

    A business process, business method, or business function is a collection of related, structured activities or tasks performed by people or equipment in which a specific sequence produces a service or product (that serves a particular business goal) for a particular customer or customers.

  9. Demand forecasting - Wikipedia

    en.wikipedia.org/wiki/Demand_forecasting

    More specifically, the methods of demand forecasting entail using predictive analytics to estimate customer demand in consideration of key economic conditions. This is an important tool in optimizing business profitability through efficient supply chain management. Demand forecasting methods are divided into two major categories, qualitative ...