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Hi-Chew candy was first released in 1975. It was re-released in the packaging of individually wrapped candies in February 1996. The origins of Hi-Chew began when Taichiro Morinaga sought to create an edible kind of chewing gum which could be swallowed because of the Japanese cultural taboo against taking food out of one's mouth while eating. [1]
The candy quickly became popular among baseball players, a fad started by Japanese baseball player Junichi Tazawa of the Boston Red Sox. Morinaga signed a sponsorship deal with the Red Sox in 2012 and Hi-Chew's popularity spread quickly in the 2010s. Morinaga began reverse imports of American Hi-Chew flavors to Japan in 2023. [10] [11]
The story was updated on Sept. 18, 2024. The Japanese maker of a popular fruity candy secured local incentives worth $2.9 million Tuesday to help expand its operations in Mebane, adding 204 more ...
Taichiro Morinaga (森永 太一郎, 1865–1937) was a Japanese philanthropist and entrepreneur. In 1899, he founded what would become Morinaga & Co, the first modern candy company in Japan, and the first to mass-produce chocolates in the country.
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BonBon has a candy-until-midnight, seven-days-a-week schedule and handles increased DoorDash and Uber Eats deliveries at mealtimes, but the recent demand uptick has meant hiring more employees to ...
Hi-Chew candies are individually wrapped in logo-stamped foil or plain white wax paper (depending on the localization). Konpeitō: This sugar candy was introduced by the Portuguese in the 16th century, and is a small toffee sphere (5 mm in diameter) with a pimply surface, made from sugar, water, and flour, in a variety of colors.
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