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  2. Porter's generic strategies - Wikipedia

    en.wikipedia.org/wiki/Porter's_generic_strategies

    The focus strategy has two variants, cost focus and differentiation focus, so it is possible to see the concept in terms of four distinct strategies. A company chooses to pursue one of two types of competitive advantage, either via lower costs than its competition or by differentiating itself along dimensions valued by customers to command a ...

  3. Cost leadership - Wikipedia

    en.wikipedia.org/wiki/Cost_leadership

    Cost leadership is often driven by company efficiency, size, scale, scope and cumulative experience (learning curve). A cost leadership strategy aims to exploit scale of production, well-defined scope and other economies (e.g., a good purchasing approach), producing highly standardized products, using advanced technology. [2]

  4. Theory of the firm - Wikipedia

    en.wikipedia.org/wiki/Theory_of_the_firm

    The theory of the firm consists of a number of economic theories that explain and predict the nature of the firm, company, or corporation, including its existence, behaviour, structure, and relationship to the market. [1] Firms are key drivers in economics, providing goods and services in return for monetary payments and rewards.

  5. Abercrombie & Fitch CEO: A leadership master class on ... - AOL

    www.aol.com/finance/abercrombie-fitch-ceo...

    Horowitz has run a master class on leadership to save the once illustrious brand. "Turning around Abercrombie really is a whole different leadership level because no one said it could be done.

  6. Managerial economics - Wikipedia

    en.wikipedia.org/wiki/Managerial_economics

    Microeconomics is closely related to Managerial economics through areas such as; consumer demand and supply, opportunity cost, revenue creation and cost minimization. [5] Managerial economics inculcates the application of microeconomics application and makes use of economic theories and methods in analyzing a business and its management.

  7. Business economics - Wikipedia

    en.wikipedia.org/wiki/Business_economics

    Managerial economics is the application of economic methods in the managerial decision-making process. [5] Business economics is actually the part of economics which can be simply regarded as the combination of economic theories and the relevant theories related to business management. Business economics is the study to focus on how economic ...

  8. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Cost plus pricing is a cost-based method for setting the prices of goods and services. Under this approach, the direct material cost, direct labor cost, and overhead costs for a product are added up and added to a markup percentage (to create a profit margin) in order to derive the price of the product.

  9. Six forces model - Wikipedia

    en.wikipedia.org/wiki/Six_forces_model

    There are several dimensions that rivals within an industry can compete on – price discounting (cost leadership strategy), introduction of new services/ products (innovation strategy), improvement of service quality (customer-orientation strategy) etc. High competition between rivals can stifle an industry's profitability.