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  2. Macroethics and microethics - Wikipedia

    en.wikipedia.org/wiki/Macroethics_and_microethics

    Macroethics (from the Greek prefix "makros-" meaning "large" and "ethos" meaning character) is a term coined in the late 20th century [1] to distinguish large-scale ethics from individual ethics, or microethics. It is a type of applied ethics. Macroethics deals with large-scale issues, often in relation to ethical principles or normative rules ...

  3. Business ethics - Wikipedia

    en.wikipedia.org/wiki/Business_ethics

    Business ethics operates on the premise, for example, that the ethical operation of a private business is possible—those who dispute that premise, such as libertarian socialists (who contend that "business ethics" is an oxymoron) do so by definition outside of the domain of business ethics proper.

  4. Ethics - Wikipedia

    en.wikipedia.org/wiki/Ethics

    According to Aristotle, how to lead a good life is one of the central questions of ethics. [1]Ethics, also called moral philosophy, is the study of moral phenomena. It is one of the main branches of philosophy and investigates the nature of morality and the principles that govern the moral evaluation of conduct, character traits, and institutions.

  5. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    The situation analysis looks at both the macro-environmental factors that affect many firms within the environment and the micro-environmental factors that specifically affect the firm. The purpose of the situation analysis is to indicate to a company about the organizational and product position, as well as the overall survival of the business ...

  6. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    The micro-environment consists of customers, partners, and competitors. [3] The most important aspect of micro-environment is the customer market. [5] There are different types of customer markets include consumer markets, business markets, government markets, globalization international markets, and reseller markets.

  7. Organizational ethics - Wikipedia

    en.wikipedia.org/wiki/Organizational_ethics

    The function of developing and implementing business ethics in an organization is difficult. Due to each organization's culture and atmosphere being different, there is no clear or specific way to implement a code of ethics in an existing business. Business ethics implementation can be categorized into two groups; formal and informal measures.

  8. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...

  9. Global environmental analysis - Wikipedia

    en.wikipedia.org/wiki/Global_environmental_analysis

    The analysis of the global environment of a company is called global environmental analysis. This analysis is part of a company's analysis-system, which also comprises various other analyses, like the industry analysis, the market analysis and the analyses of companies, clients and competitors. This system can be divided into a macro and micro ...