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  2. Polyvinyl alcohol - Wikipedia

    en.wikipedia.org/wiki/Polyvinyl_alcohol

    Polyvinyl alcohol (PVOH, PVA, or PVAl) is a water-soluble synthetic polymer.It has the idealized formula [CH 2 CH(OH)] n.It is used in papermaking, textile warp sizing, as a thickener and emulsion stabilizer in polyvinyl acetate (PVAc) adhesive formulations, in a variety of coatings, and 3D printing.

  3. Polyvinyl acetate - Wikipedia

    en.wikipedia.org/wiki/Polyvinyl_acetate

    PVA is a vinyl polymer. Polyvinyl acetate is prepared by the polymerization of vinyl acetate monomer ( free-radical vinyl polymerization of the monomer vinyl acetate). Applications

  4. Plaster veneer - Wikipedia

    en.wikipedia.org/wiki/Plaster_veneer

    Plaster veneer (American English) or plaster skim (British English) is a construction methodology for surfacing interior walls, by applying a thin layer of plaster over a substrate—typically over specially formulated gypsum board base, similar in nature to drywall.

  5. Drywall - Wikipedia

    en.wikipedia.org/wiki/Drywall

    Various sized cuts of 1 ⁄ 2 in (13 mm) drywall with tools for maintenance and installation . Drywall (also called plasterboard, dry lining, [1] wallboard, sheet rock, gib board, gypsum board, buster board, turtles board, slap board, custard board, gypsum panel and gyprock) is a panel made of calcium sulfate dihydrate (), with or without additives, typically extruded between thick sheets of ...

  6. Price skimming - Wikipedia

    en.wikipedia.org/wiki/Price_skimming

    Price skimming. Price skimming is a price setting strategy that a firm can employ when launching a product or service for the first time. [1] By following this price skimming method and capturing the extra profit a firm is able to recoup its sunk costs quicker as well as profit off of a higher price in the market before new competition enters and lowers the market price. [1]

  7. Marketing research process - Wikipedia

    en.wikipedia.org/wiki/Marketing_research_process

    The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task can be accomplished. [1]

  8. Waterborne resins - Wikipedia

    en.wikipedia.org/wiki/Waterborne_resins

    Most coatings have four basic components. These are the resin, solvent, pigment and additive systems [5] but the resin or binder is the key ingredient. Continuing environmental legislation in many countries along with geopolitics such as oil production are ensuring that chemists are increasingly turning to waterborne technology for paint/coatings and since resins or binders are the most ...

  9. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research uses the scientific method in that data are collected and analyzed to test prior notions or hypotheses. Experts in marketing research have shown that studies featuring multiple and often competing hypotheses yield more meaningful results than those featuring only one dominant hypothesis. [39] Marketing research is objective ...