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BENlabs, formerly BEN Group Inc., is a Los Angeles–based product placement, influencer marketing and licensing company. [2] [3] The company offers AI-driven product placement, influencer marketing services, music partnerships, rights clearance, and personality rights management services for the entertainment industry.
In 2011, Corbis, the digital image company owned by Bill Gates, and formally known as the Branded Entertainment Network, acquired Splash News for an undisclosed amount. [3] In 2016, Branded Entertainment Network sold Splash News to UK Company SilverHub Media. [4] In 2021, the company was forced into Chapter 11 bankruptcy. [5]
Branded content (also known as branded entertainment) is a type of entertainment media produced or otherwise funded by an advertiser.They are designed to build awareness for a particular brand by presenting content that reflects its values and image, without necessarily being presented as a promotion first and foremost (in contrast to content marketing). [1]
The article AOL Unveils New Global Branded Video Content Offering: Be On, a Part of The AOL On Network originally appeared on Fool.com. Try any of our Foolish newsletter services free for 30 days .
Roku has formed what it says is a full-fledged branded-content and advertising studio, after inking a deal with digital comedy producer Funny Or Die to hire several FOD execs and employees. Roku ...
AwesomenessTV Holdings, LLC, often shortened to Awesomeness, is an American digital media and entertainment network company owned by Paramount Global.Established in July 2012 by Brian Robbins and Joe Davola, the company operated a network initially focused on children’s programs, teen dramas, comedies, live events and music videos targeting adolescents and young adults.
Pantheon Media Group, the studio formerly known as Asylum Entertainment Group, has tapped producer and marketing vet Kelly Mullen to serve as its head of brands. Mullen will report to Pantheon ...
On April 16, 2015, Corus Entertainment announced that it had reached a multi-year agreement with Disney-ABC Television Group to acquire Canadian rights to Disney Channel's programming library, and launched Disney Channel in Canada on September 1, 2015—the first time that a Disney Channel-branded network has operated in Canada. [66]