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Home freezers as separate compartments (larger than necessary just for ice cubes) were introduced in 1940. Frozen foods, previously a luxury item, became commonplace. Freezer units are used in households as well as in industry and commerce. Commercial refrigerator and freezer units were in use for almost 40 years prior to the common home models.
The Selling Wizard is a 1954 commercial short film presented by Anheuser-Busch that runs for 10 minutes to showcase large modern freezers that make it easier for grocers to sell their goods and make higher profits. It is aimed at businesses that require display freezers for their products.
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In 1803, Thomas Moore patented a metal-lined butter-storage tub which became the prototype for most iceboxes. These iceboxes were used until nearly 1910 and the technology did not progress. In fact, consumers that used the icebox in 1910 faced the same challenge of a moldy and stinky icebox that consumers had in the early 1800s. [34]
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