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The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.
The format of a business plan depends on its presentation context. It is common for businesses, especially start-ups, to have three or four formats for the same business plan. An "elevator pitch" is a short summary of the plan's executive summary. This is often used as a teaser to awaken the interest of potential investors, customers, or ...
Creating a value proposition is a part of the overall business strategy of a company. Kaplan and Norton note: Strategy is based on a differentiated customer value proposition. Satisfying customers is the source of sustainable value creation. [3]
According to the Project Management Institute, a business case is a "value proposition for a proposed project that may include financial and nonfinancial benefit." [ 4 ] Business cases can range from comprehensive and highly structured, as required by formal project management methodologies , to informal and brief.
In a 2013 article, Pfitzer et al. add Dow Chemicals, Nestlé, Novartis, Mars and Intel to their "Who's Creating Shared Value" list. They cite, for example, a "cross-sector coalition" in Ivory Coast supported by Mars, which was established to "avoid looming cocoa shortages". [17] To create shared value companies should:-
Value streams are artifacts within business architecture that allow a business to specify the value proposition derived by an external (e.g., customer) or internal stakeholder from an organization. A value stream depicts the stakeholders initiating and involved in the value stream, the stages that create specific value items, and the value ...
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