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  2. Price dispersion - Wikipedia

    en.wikipedia.org/wiki/Price_dispersion

    Price dispersion can be viewed as a measure of trading frictions (or, tautologically, as a violation of the law of one price). It is often attributed to consumer search costs or unmeasured attributes (such as the reputation) of the retailing outlets involved. There is a difference between price dispersion and price discrimination. The latter ...

  3. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1 ]

  4. Search cost - Wikipedia

    en.wikipedia.org/wiki/Search_cost

    Search theory is a branch of microeconomics that studies decisions of this type. The costs of searching are divided into external and internal costs. [ 1 ] External costs include the monetary costs of acquiring the information, and the opportunity cost of the time taken up in searching.

  5. Asymmetric price transmission - Wikipedia

    en.wikipedia.org/wiki/Asymmetric_price_transmission

    Asymmetric price transmission (sometimes abbreviated as APT and informally called "rockets and feathers" , also known as asymmetric cost pass-through) refers to pricing phenomenon occurring when downstream prices react in a different manner to upstream price changes, depending on the characteristics of upstream prices or changes in those prices.

  6. Dispersion - Wikipedia

    en.wikipedia.org/wiki/Dispersion

    Dispersion (finance), a measure for the statistical distribution of portfolio returns; Price dispersion, a variation in prices across sellers of the same item; Wage dispersion, the amount of variation in wages encountered in an economy; Dispersed knowledge, notion that any one person is unable to perceive all economic forces

  7. Mental accounting - Wikipedia

    en.wikipedia.org/wiki/Mental_accounting

    In mental accounting theory, the framing effect defines that the way a person subjectively frames a transaction in their mind will determine the utility they receive or expect. [11] The concept of framing is adopted in prospect theory , which is commonly used by mental accounting theorists as the value function in their analysis (Richard Thaler ...

  8. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Pricing is the process whereby a business sets and displays the price at which it will sell its products and services and may be part of the business's marketing plan.In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of the product.

  9. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    A limit price is the price set by a monopolist to discourage economic entry into a market. The limit price is the price that the entrant would face upon entering as long as the incumbent firm did not decrease output. The limit price is often lower than the average cost of production or just low enough to make entering not profitable.