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  2. Business and management research - Wikipedia

    en.wikipedia.org/wiki/Business_and_management...

    Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach. Information access is difficult since managers ...

  3. Research question - Wikipedia

    en.wikipedia.org/wiki/Research_question

    Research. A research question is "a question that a research project sets out to answer". [1] Choosing a research question is an essential element of both quantitative and qualitative research. Investigation will require data collection and analysis, and the methodology for this will vary widely.

  4. Quantitative marketing research - Wikipedia

    en.wikipedia.org/.../Quantitative_marketing_research

    Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.

  5. A Manual for Writers of Research Papers, Theses, and ...

    en.wikipedia.org/wiki/A_Manual_for_Writers_of...

    t. e. A Manual for Writers of Research Papers, Theses, and Dissertations is a style guide for writing and formatting research papers, theses, and dissertations and is published by the University of Chicago Press. The work is often referred to as "Turabian" (after the work's original author, Kate L. Turabian) or by the shortened title, A Manual ...

  6. Viability study - Wikipedia

    en.wikipedia.org/wiki/Viability_study

    This type of report examines either a stated need or a selection of choices, or in some cases both. The report is a collection of analysis and evaluation of the situation, and generally will examine the strengths and weaknesses, opportunities and threats in the situation, take them into account, and be combined with the feasibility report in order to give a recommendation.

  7. Literature review - Wikipedia

    en.wikipedia.org/wiki/Literature_review

    A literature review is an overview of the previously published works on a topic. The term can refer to a full scholarly paper or a section of a scholarly work such as a book, or an article. Either way, a literature review is supposed to provide the researcher /author and the audiences with a general image of the existing knowledge on the topic ...

  8. Thesis - Wikipedia

    en.wikipedia.org/wiki/Thesis

    Dissertations normally report on a research project or study, or an extended analysis of a topic. The structure of a thesis or dissertation explains the purpose, the previous research literature impinging on the topic of the study, the methods used, and the findings of the project. Most world universities use a multiple chapter format:

  9. Abstract (summary) - Wikipedia

    en.wikipedia.org/wiki/Abstract_(summary)

    Abstract (summary) An abstract is a brief summary of a research article, thesis, review, conference proceeding, or any in-depth analysis of a particular subject and is often used to help the reader quickly ascertain the paper's purpose. [1] When used, an abstract always appears at the beginning of a manuscript or typescript, acting as the point ...

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