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Business and management research is a systematic inquiry that helps to solve business problems and contributes to management knowledge. It Is an applied research. Four factors (Easterby-Smith, 2008) combine to make business and management a distinctive focus for research : Transdiscipline approach
Amabile has used insights from her research in working with various groups in business, government, and education, including Procter & Gamble, Novartis International AG, Motorola, IDEO, and the Creative Education Foundation. She has presented her theories, research results, and practical implications in dozens of forums, including the World ...
Innovation management includes a set of tools that allow managers plus workers or users to cooperate with a common understanding of processes and goals. Innovation management allows the organization to respond to external or internal opportunities, and use its creativity to introduce new ideas, processes or products. [2]
Guilford assumed that creativity was not an abstract concept, which was an important assumption needed for creativity research. The idea that creativity was a category, [ clarification needed ] rather than a single concept, enabled other researchers to look at creativity from a new perspective.
Systematic inventive thinking (SIT) is a thinking method developed in Israel in the mid-1990s.Derived from Genrich Altshuller's TRIZ engineering discipline, SIT is a practical approach to creativity, innovation and problem solving, which has become a well known methodology for innovation.
For project management purposes, group creativity techniques are creativity techniques used by a team in the course of executing a project. Some relevant techniques are brainstorming , the nominal group technique , the Delphi technique , idea/ mind mapping , the affinity diagram , and multicriteria decision analysis . [ 8 ]
Organizational studies comprise different areas that deal with the different aspects of the organizations, many of the approaches are functionalist but critical research also provide an alternative frame for understanding in the field. Fundamental to the study of management is organizational change. [4]
Early research viewed creativity as an intellectual ability possessed by few people. Creativity has been linked to intelligence. However, today creativity is viewed as a set of teachable skills not linked to intelligence. Some of the research that was done in early 2000, indicated that as people grow older, their creativity dampens.